The Problem

As an innovative restaurant business, Pozi’s Fresh Grill constantly looks for ways to improve returns for their stakeholders. Historically, third parties had maintained ownership over customer data, even while owners were the biggest stakeholders—holding the highest risk of return on investment. Pozi’s knew they needed a way to reclaim their customer data. The company’s past process of managing data in spreadsheets and binders was no longer scalable for their business needs. Dan Kindbergh identified a need to “eliminate the administrative burden and lack of transparency inherent to the traditional bidding and cost tracking process and drive new value with a collaborative, scalable process.”

The Solution

Carlo has found that the creation of a digitized, automated online presence and POS integrated ordering system, has helped enable their management team to become more efficient and spend less time stuck in outdated processes. The key to success was that SantizoTek® was the only agency that put online data back into the hands of the owners and managers—instead of freelancers and third party vendors.

The Results

For the last few years, Pozi’s Fresh Grill has used SantizoTek® to manage their web presence, streamline digital operations and monitor sales reporting.